Nikki Wood, MD of County Employee Benefits (CEB) and her team were looking to refresh the company’s brand identity and to design marketing collateral (including the website). CEB had already built a strong reputation but Nikki wanted to give the firm’s visual identity a boost to enable it to stand out from the crowd.
The new brand has a playful, professional look and feel which actively reflect the personality of the company. The website overhaul, digital and traditional marketing collateral all feature fun icons, giving consistency to the enhanced brand. It’s simple, friendly, fun and uncomplicated – representative of CEB’s ethos when working with clients. Thanks to Imogen Lees and Todd Pitcher for their help with this project.
CEB now has a brand identity that accurately mirrors the vision, values and quality of the services it offers, allowing the company to build on existing successes and look to the future.
It was a pleasure working with Andy, he was super patient with us as we are not tech savvy! He built a website, content and rebranded our logo, and we are delighted with the outcome. Cannot recommend Andy and his team enough!
Nikki Wood – MD, County Employee Benefits
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